Protecting children from the sun: an essential habit
Les Maternelles XXL · France 5
Ker Sun UV-protective clothing was featured on the set of Les Maternelles XXL, on France Télévisions. It was an opportunity to highlight a public health issue that is too often underestimated: sun protection for children.
A Health Issue
A health issue, not a matter of comfort
Presented by Marie Portolano and Houssem Loussaief, Les Maternelles XXL is the leading programme on parenting. Every week, it opens a window onto family life, brings together parents and experts, and addresses the topics that truly matter for children's health and well-being.
It was in this context that Marie Perarnau devoted her segment to sun protection for children. An everyday subject, yet a fundamental one.
Because what is exposed to the sun in childhood never truly disappears. UV damage accumulates from the earliest years of life and is one of the main risk factors for skin cancer in adulthood. According to dermatological studies, more than 50% of cumulative lifetime sun exposure occurs before the age of 18. Protecting a child today means helping preserve the health of their skin for tomorrow.
The Everyday Challenge
The everyday battle
Every parent knows it: applying sunscreen to a child who is running, diving and wriggling around is rarely simple. Sunscreen wears off with water, perspiration and friction. It has to be reapplied every two hours. And in the heat of the moment, it is easy to forget.
That is precisely where sun-protective clothing makes perfect sense.
The Hero Product
Protection that follows them everywhere
The UV-protective swimsuit Flores by Ker Sun, featured in this segment, is not just another beach garment. It is certified UPF 50+ UV protection, laboratory tested, creating a particularly effective barrier against UV rays, whatever the activity and whatever the time of day.
No reapplication. No chance of forgetting. Protection that slips on like a classic swimsuit and stays with children through all their adventures: swimming, beach games and outdoor walks. Designed to let children enjoy every adventure to the full, with protection that follows them everywhere.
Everyday Protection
Protected, even when parents are not there
Wearing UV-protective clothing every day also means making sure children are protected wherever they go, including when their parents are not there. At camp, in the park, on holiday with grandparents, with the childminder or in after-school care: a child's life often unfolds away from their parents' eyes.
Who has never picked up their child in the evening with sunburn and heard:
“But we were not in the sun for very long...”
That is the reality of sun exposure for children. It is diffuse, often unintentional and rarely measured. A few minutes on the way to school, a break in the playground at midday, an afternoon in the park that runs on longer than expected. The sun gives no warning.
A UPF 50+ garment requires no special vigilance from the child or from the adult accompanying them. It simply protects, continuously. That consistency makes all the difference.
Sun Protection Advice
The right habits to protect children effectively
- Wear certified UPF 50+ UV-protective clothing: the most reliable, consistent protection, with no reapplication
- No direct sun exposure before age 3: very young children's skin is extremely vulnerable to UV rays
- Seek shade: especially between 12 noon and 4 p.m., when radiation is strongest
- Wear a wide-brimmed hat to protect the face, neck and ears
- Use sunglasses suited to the child's age to protect the eyes from UV rays
- Apply SPF 50+ sunscreen to areas not covered by clothing, reapplying every two hours
- Keep children hydrated regularly: offer water frequently, even if they do not seem thirsty
Our Expertise
Expertise serving families
Ker Sun is an expert in sun-protective textiles. Every piece in the collection is designed with a dual requirement: maximum protection that is certified and measurable, and comfort created for bodies in motion.
They are there for days at the beach and pool, but also for everyday life: football matches on an exposed pitch, games in the playground, cartwheels and tumbles in grandma and grandpa's garden. Because the best protection is the one you actually wear, and do not have to think about twice.
Because the best protection is the one you actually wear, and do not have to think about twice.
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